Everyone who’s anyone in the online business marketing world will tell you that you must be authentic with your brand – but how does one go about doing this you ask? Well, this is an excellent article that explains quick tips on how to be authentic to yourself online.


I regularly proclaim that I’m kind of a hot mess sometimes and that I’m nowhere near perfect, and I’ve noticed that the more honest I am about it, the more people subscribe to my blog and buy my stuff. Coincidence? I think not. The more honest I am, the more people actually trust me.

Read the entire article here: Due Payments Blog