Pricing is one of the hardest things to figure out when it comes to freelancing.
There are so many different methods that can be used to determine your price that it’s no wonder it can be overwhelming.
Often times, freelancers error on the side of pricing their services too low with hopes that it will attract clients.
However, cheapening your services could actually hurt you much more than it could help.
“Fact: Under-Charging for Your Services Will Hinder the Growth of Your Business
Charging below market value for your services will attract only those clients who are looking for the lowest price, not the highest quality. That type of mindset will make it nearly impossible to grow and scale your business..
Over time, this lack of growth will demoralize you… Instead of loving the business you worked so hard to start, you’ll begin to resent it.
Pricing your services fairly means honestly evaluating your market, clients, living arrangements, expenses and competition.”
Read the full post at FreshBooks.