The majority of freelance work that you receive probably comes from referrals. While other marketing avenues can be extremely affective, there is just something about word of mouth advertising that can easily gain someone’s trust, and in turn, their business.

However, you want to do your best to make sure that people are saying good things about you. You want to make sure that you have an amazing reputation.

One of the best ways that you can build your reputation is to talk with your clients about their experience.

Have a real conversation about what they liked and didn’t like, and make an effort to improve on those areas with future clients.

Ask Customers for Feedback

Satisfying your customers should be your most important goal since the people you provide services for can make or break your brand. Asking for customers’ opinions and using their feedback to improve your operations is one of the best ways to monitor and manage your brand, while at the same time improving your reputation.

Create surveys and case studies to find out what people like and dislike about your business, and use the feedback to your benefit. Gathering and analyzing customer feedback yourself is a very hands-on way to improve your reputation, and communicates to customers and clients that you value and care about their opinion.”

See the entire article at Bidsketch.