The world is full of people. People similar to you and me. However, there is not a single person on this planet who is exactly like you. You’re unique and you provide a service in your own way that no one else can match.
So why would you market yourself like everyone else? Standing out in a world of freelancers can be difficult. It’s important to never forget that what you do, the services that you provide, and how you provide them can be matched by no one else but you.
To be a successfully freelancer, you need to stand out from among the crowd. You need to show potential clients the value that you can bring to their business.
The best way to stand out in a sea of noise is by doing something uncommon, extraordinary or remarkable.
Fizzle gives us 5 incredible tips on how you can do just that. Tip #1 may sound obvious, but when you really examine it, most of us miss the mark and settle for something much less than “remarkable.”
“1. DO SOMETHING REMARKABLE.
The word remarkable doesn’t just mean “awesome.” Listen carefully: I’m not saying “do something awesome” here. Awesome isn’t specific enough, and it’s not attainable in the beginning. Your idea won’t inspire awe. You’re not capable of pulling that off.
Instead, you need to do something remarkable. Remarkable means “unusual or surprising: likely to be noticed.” Another definition reads “worthy of being or likely to be noticed especially as being uncommon or extraordinary.”
This is your best bet for standing out in a sea of noise. Marketing geeks might call this differentiation or a unique selling proposition.
The point is, you need to be noticed. The best way to do that is by creating something uncommon, unusual, extraordinary or surprising. Something different.”
See the other 4 tips at Fizzle.